Understand your content.
Improve it with AI.
Morrison crawls your website, analyzes every page with specialized AI, and lets you chat with your entire site — turning SEO data into actionable content decisions.
From raw pages to smart decisions
Morrison follows a simple pipeline: crawl your site, build context, then analyze and chat — all powered by AI.
Crawl & index
Add your website. Morrison discovers pages via sitemap or spider crawl, extracts content, and embeds it into a vector database.
Add context
Upload brand guidelines, product docs, or compliance materials so the AI understands your business when analyzing.
Analyze at scale
Run AI analysis on individual pages or batch across segments. Get prioritized recommendations with source quotes.
Chat & automate
Ask questions about your content, identify gaps, and build automated workflows that connect AI with real SEO data.
Built for SEO and content teams
Three core capabilities that work together — analyze pages, chat across your site, and automate with data-driven workflows.
AI content analysis that actually understands your site
Specialized AI models analyze every page across multiple dimensions — brand consistency, grammar, content relevancy, technical SEO, and regulatory compliance — returning prioritized recommendations with direct quotes from your content.
- Multi-dimensional analysis with configurable prompts and models
- Prioritized recommendations (high / medium / low) with source quotes
- Per-path content extraction rules for different page types
- Batch-run analysis across entire URL segments
Ask questions across your entire website
Content Chat turns your crawled pages into a searchable knowledge base. Ask natural-language questions about thin content, outdated pages, topic gaps, or content opportunities — and get answers grounded in your actual site data.
- Semantic search over all crawled and embedded pages
- Context-aware replies using your knowledge bases and documents
- Identify thin content, outdated information, and topic gaps
- Generate content briefs and blog post ideas from real data
Build workflows that connect AI with real SEO data
Create multi-step workflows that combine LLM analysis with Search Console performance data, SERP results, and your own documents. Run them on individual pages or batch-run across entire segments.
- Visual workflow editor with LLM, Search Console, and SERP steps
- Connect Ahrefs, SerpAPI, and Search Console data
- Batch execution across URL segments
- Built-in tools: web search, browser, RAG retrieval
Everything you need, nothing you don't
Full platform access with every subscription. No locked features, no tier upgrades.
Custom AI Analysis
Configure specialized analysis profiles with tailored prompts, models, and tool access for your specific needs.
Knowledge Bases
Upload brand guidelines, product docs, and compliance materials — AI uses them as context during analysis and chat.
URL Crawling & Indexing
Crawl your website pages and embed them into a vector database. Powers semantic search, Content Chat, and RAG.
Data Sources & Integrations
Connect Search Console, Ahrefs, and SerpAPI for performance data, keyword insights, and competitive analysis.
Segments & Filtering
Organize URLs into segments by path or custom rules. Run targeted analysis and batch workflows on specific sections.
Analysis Templates
Get started fast with predefined analysis profiles — SEO Specialist, Content Quality, Technical Reviewer — and customize from there.
Simple, transparent pricing
One plan with everything included. Your subscription comes with monthly credits and vectors — top up anytime if you need more.
Ready to understand your content?
Create your organization, add your website, and let Morrison analyze your content with AI.